Let’s pretend you’re more interested in the air conditioning than the art at the Seattle Art Fair. Here’s a quick etiquette lesson on three things you just… don’t… do… before you get in the door.
1. Don’t talk smack about the art. They can hear you.
Holly Ballard Martz, “Danger of Nostalgia in Wallpaper Form (in utero),” at ZINC Contemporary
Overheard at preview night, about Holly Ballard Martz’s stunning work: “It’s really abortion-y.”
Wow. That was all you got out of this installation of wire hangers, each bent by hand into the shape of a uterus? If you don’t get it, why not ask about the art? That’s what the gallery staff — and the artist — are there for, to talk to you. P.S. Holly’s less ‘abortion-y’ pieces are on the other side of the wall.
2. Don’t touch — not with your hands, butt or shoulder.
Bigert & Bergström, “Incubator for Earthquakes” (provided by the artists)
This is not a children’s museum where you get to play with the exhibits. Don’t touch the art. Even if you intend to buy it. No leaning on the booth walls, either. If you need to sit, use one of the padded benches outside the booth. (While I’m at it: Don’t touch the art in art museums, either. Slow down and breathe deeply until the urge passes.)
3. Don’t hold back on the shine.
Wanna show your followers how amaaaaazing the art is? Go for it — and remember to tag the artist AND the gallery presenting the work. You don’t even have to type in names: take a photo of the wall text identifying the piece and post that too. This one simple action shows you know something about the art world, and you’re not just some rando who’s there for the air conditioning. Bonus: you remember the artwork better when you write something about it. Extra credit bonus: other people get to check out the artist and gallery if they like the work.
One last thing: there will be selfie-bait. Before you take the picture, check your surroundings so you don’t back into the rest of the art. You don’t want to be that person, do you?