Short-form writing
Selected examples of my social media campaign work and copywriting.
Rewritten, animated Instagram post
REWRITTEN INSTAGRAM POST
Immediate call to action; hashtags to improve visibility among general public
REWRITTEN TRAVELER’S- GUIDE RESTAURANT AD
Improved spacing, tighter copy
REWRITTEN TRAVELER’S-GUIDE HOTEL AD
Property contact information brought forward for better visibility; tighter sentence structure in body copy
Scaling up engagement
Audience engagement was more than twice as high as for original post
Connecting with multiple, intersecting audiences
Earned media coverage
TV Coverage, Solo museum exhibit
From Seattle NBC affiliate KING5: “In her exhibit ‘You're Not From Around Here, Are You?’, artist Lisa Myers Bulmash explores the experiences of Black people in the Pacific Northwest. “
TV Coverage, Solo museum exhibit
From KING5: “Mixed-media artist Lisa Myers Bulmash shares inspiration in her exhibit, ‘You're Not From Around Here, Are You?’, at the Northwest African American Museum in Seattle.”